Marketing Executive

Job Description:

We are seeking a skilled Marketing Executive to join our team and play a pivotal role in maintaining and enhancing our company's marketing efforts. The ideal candidate will be well-versed in various marketing channels, with a keen eye for detail and a proactive approach to achieving marketing objectives.

Responsibilities:

Social Media Management:

• Proficient with Instagram, Facebook & Linkedin.
• Create engaging posts using Canva and schedule them using HubSpot.
• Ensure all content adheres to brand guidelines.
• Respond to comments and messages within 24 hours, fostering engagement with our audience.
• Monitor social media analytics and adjust the strategy accordingly.

Email Marketing:

• Plan and execute internal email marketing campaigns to customers.
• Send weekly marketing emails to leads in various stages of the pipeline.
• Regularly review email performance metrics and adjust strategies as necessary.

Reporting:

• Track and measure marketing effectiveness and ROI using various tools and resources.
• Prepare and present reports.

Website Management:

• Use WordPress to maintain, update, and improve the company website.
• Collaborate with relevant stakeholders to implement website improvements and updates.

Event Coordination:

• Organise and attend events and tradeshows.
• Report on ROI of event's lead generation.

Knowledge Base:

• Keep customers updated and the knowledge base current and accessible.
• Create help articles, videos, and in-app notifications for new releases and issues/outages.
• Communicate transparently with customers during service disruptions, providing timely updates and solutions.

The ideal candidate:

• You will have a Bachelor's degree in Marketing, Communications, or related field (not required, but desirable).
• You will have proven experience in social media management, email marketing, and website maintenance (required).
• You will be familiar with tools such as HubSpot, Canva, Google Analytics, and Intercom (not required, but desirable).
• You will have strong analytical skills and the ability to interpret data to drive marketing decisions (required).
• You will have excellent communication and interpersonal skills (required).
• You will pay attention to detail and have the ability to manage multiple tasks simultaneously (required).
• You will have a proactive attitude and willingness to take ownership of projects.

If you're passionate about marketing and ready to make an impact, we'd love to hear from you! Please submit your resume and cover letter detailing your relevant experience and why you're the perfect fit for this role.

Please contact Leo Liu, lliu@adecco.co.nz for a private conversation.

"As one of the world's largest employers, we believe in talent not labels, and focus on the diverse and unique skills our people bring. Our commitment to equal opportunity, inclusion, and diversity is part of our broader dedication to respecting fundamental human rights across our value chain. We seek to foster a culture of belonging and purpose, an environment where everyone can thrive and feel engaged, and where difference is respected and valued."